Sponsorship Negotiation Skills

Well-structured, strategic sponsorship negotiations pave the way for powerful and effective partnerships. The art of a successful negotiation starts with a solid Negotiation Plan and an understanding of the essential variables that will likely be traded across the negotiation. 

KEY TOPICS COVERED IN THIS WEBINAR INCLUDE:

• Understanding & Optimising your own negotiation style
• Creating a Sponsorship Negotiation Plan (template provided in-webinar)
• Tradable Variables - the role of intangible sponsorship benefits in a successful sponsorship negotiation. Ranking priorities 
• Tactics and Counter-Balances. Tools and Techniques for breaking 'deadlock' situations
• Renewing Effectively and realising the value of your partnership
• Negotiating for the long-term

This webinar is relevant to practitioners looking to feel confident and equipped for a strategic and robust sponsorship negotiation. 

HOW TO WATCH:

This webinar can be viewed On Demand and lasts approx. 1 hour 15 minutes 

Costs & Access:

• On Demand webinar cost: £85.00 +VAT 
• On Demand Webinar Series Ticket - Pick any 3 webinars from our series  - £147.00 +VAT 
• On Demand Webinar Series Ticket - Full access to all 6 webinars from our series - £249.00 +VAT 
  
  

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Booking: 

Once booking is confirmed and payment is received, we will send you an email with access to our 'on demand webinars' via our member zone.